How to Calculate Your Hourly Rate (7-Step Solopreneur Guide)
Picture your ideal morning. You start the day with your warm beverage of choice. After a quick stretch, you head…
How to Recover from an Email Personalization Mistake
Email personalization is powerful. That’s not a surprise to anyone. Customers want to feel valued and understood. What better way…
6 Ways to Use Social Proof to Grow Your eCommerce Business
No matter how great you and your marketing team are at advertising your products, the simple truth is that these…
5 Qualities to Look For When Choosing an Email Marketing Company
Did you know that the single most common reason small businesses fail is due to a lack of marketing? With…
Most Popular Email Clients in May 2022
What are the most popular email clients of May 2022? Here’s a look at the top email clients, plus the…
Must-know 7 Google Ads best practices for novice advertisers
Google Ads has been around for over 20 years already, and it’s still firmly holding onto its spot as the…
How to Create a Flip Card in Email
You may have noticed we got creative with animation and interactivity in our May newsletter in hopes of increasing engagement…
How to Promote Your Shopify Store (9 Winning Strategies)
Shopify is one of the largest ecommerce platforms in the world, currently powering more than 1.7 million businesses worldwide. A…
How An Email Marketing Solution Can Optimize Your Strategy
Smart marketers know email marketing is still a foundational piece of any successful strategy due to its ability to engage…
MPP in Email Marketing: Myths, Facts and Your Response
The email marketing community swirled with speculation about the possible impact of Apple’s Mail Privacy Protection (MPP) leading up to…